Increase approval rates with Wells Fargo prequalification and automatic second-look financing
This enhancement lets homeowners prequalify for Wells Fargo® financing directly from an emailed online estimate, and sends declined applications to your second-look provider automatically so more jobs get approved.
Available inCore
Feature type
Enhancement
Industry
Residential Service and ReplacementResidential Construction
Roles
AdministratorsOffice employeesTechnicians
Region
United States
What's changing
Before this improvement, a homeowner who opened an emailed estimate could only submit a full credit application, which meant a hard credit check before they knew whether they would qualify for anything. Prequalification with Wells Fargo® was available only in the Field Mobile App, so a homeowner reviewing an estimate on their own had no low-commitment way to check their options. Now, homeowners can select See if you Pre-qualify from the Online Estimates Portal and get a Wells Fargo® prequalification decision before committing to a full application. If Wells Fargo® declines the application, ServiceTitan submits it to your second-look provider automatically, using the information the homeowner already entered, so they do not fill out a second form.
Workflow comparison — before & after
← Before
✓ After
1.Send an estimate email to a homeowner that includes the online estimate link.
1.Send an estimate email to a homeowner that includes the online estimate link.
2.The homeowner opens the Online Estimates Portal and reviews the estimate.
2.The homeowner opens the Online Estimates Portal and reviews the estimate.
3.The homeowner selects the option to apply for financing and completes a full Wells Fargo® credit application.
3.The homeowner selects See if you Pre-qualify and enters their information.
4.The homeowner waits for a decision that involves a hard credit check.
4.Wells Fargo® returns a prequalification decision without a hard credit check.
5.If the application is declined, the homeowner completes a separate application with another provider.
5.If Wells Fargo® declines, ServiceTitan sends the same application to your second-look provider automatically and returns those offers in the same flow.
⚠ Homeowners commit to a hard credit check before they know whether they qualify, and a decline ends the conversation unless someone follows up manually.
✓ Homeowners see what they qualify for before committing to a full application, and a single decline no longer ends the financing conversation.
A heating, ventilation, and air conditioning (HVAC) company quotes a $9,000 system replacement while the homeowner is at work. The homeowner opens the emailed estimate that evening, checks prequalification without a hard credit check, and approves the job the next morning.
A plumbing company sends an estimate for a sewer line replacement. The homeowner prequalifies from the estimate, is declined by Wells Fargo®, and receives second-look offers in the same flow without starting over.
An electrical company emails an estimate for a panel upgrade. The homeowner reviews payment options at their own pace before deciding, which keeps the estimate active instead of going cold.
Residential Construction
A remodeling company sends an estimate for a whole-home renovation. The homeowner prequalifies from the Online Estimates Portal and shares the results with a spouse before signing.
A roofing company quotes a full replacement after a storm. The homeowner prequalifies from the emailed estimate the same day, and a Wells Fargo® decline routes to the second-look provider automatically.
A general contractor emails an estimate for an addition. The homeowner sees financing options up front, which helps the contractor keep larger scopes in the proposal instead of cutting them for budget.
How to prepare
01
Set the Online Estimates Provider to Wells Fargo. Go to the navigation bar and select Settings, then select Integrations > Financing, then the Settings tab. Under Presentation, select Allow customers to apply for financing through online estimates, then select Wells Fargo from the Online Estimates Provider dropdown and select Save.
02
Confirm online estimates are set up and that your estimate email template includes the online estimate link, since this feature only applies to estimates sent by email.
03
Confirm your second-look provider is selected in Financing settings so declined applications route automatically.
04
Train office staff and technicians on how to point homeowners to the prequalification option when they send an estimate by email.
05
Bookmark any knowledge base articles or Academy videos for team training.